Offers! Daily Deals! Bargains! Groupons! The world seems flooded with discount coupons these days. I can’t imagine all of these different retail coupon services will survive in the long run, but it’s early, so all of them still have a shot at longevity. Google Offers works as well as the rest, but it will need to catch up in volume of offers if it wants to be a contender. For now, the service delivers only a few per city.
Upon launch, the app synchronizes with your Google account so it can back up offers in the cloud and also use your Google Checkout info for purchasing. Next, you must select a city (from a list of 42 major U.S. cities) to target for offers. If you travel frequently, the feature that lets you subscribe to several cities on the list will come in very handy. My subscription to Boston only brought up three offers, none of which made me excited enough to purchase.
When you drill into an offer, you’ll find plenty of information: a photo of the product or service, a brief description, the deadline, the time remaining until the deadline, the number of offers purchased out of the available total, a longer description, a link to the Google Places page for the business, the phone number, the “fine print” and more. In a couple of taps you can purchase using your credit-card information stored in Google’s cloud.
Tabs let you quickly view offers you’ve purchased, saved and used. A QR code reader integrated into the app allows you to scan products, in ads or on retail store shelves. Google aims to be a player in this space, so the chances of more offers coming soon remains high. Until then, other coupon apps will be more useful.