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Articles tagged with "Advertising"

Appolicious now offers Cost Per Click advertising

Appolicious just unveiled a new advertising service to help developers more efficiently market their apps. CPC (Cost Per Click) advertising with Appolicious is a great way to drive users to your app. Start your CPC campaign on Appolicious here. Our CPC engine uses a keyword bidding system to determ ... Full Article »

March 27, 2012 11:05am

Android patent overhears background noise to match local ads

With the Internet centering around mobile devices, and advertising as its core revenue-generator, Google applied for a patent that takes in ambient data to tailor promotions in your environment. The patent for “advertising based on environmental conditions,” details the use of various smartphone ... Full Article »

March 23, 2012 9:27am

Flurry: Mobile advertising inventory looks to surpass web advertising

There are a whole lot of people using mobile apps, and a whole lot of mobile apps available. There's so many, in fact, that mobile market analyst Flurry Analytics expects that mobile advertising inventory is on pace to surpass that of online web advertising, despite the web ad business being about f ... Full Article »

August 31, 2011 2:27pm

Startup Kiip tries advertising by rewarding mobile gamers for playing

Just about every modern video game comes packaged with “achievements,” a system of digital rewards that pop up whenever a player completes a predetermined action. They’re often tied to completing a certain level or reaching a certain score (although they can be more hidden and complex than tha ... Full Article »

April 11, 2011 2:22pm

Android app ad revenue expected to break $1 billion in 2012

In-app advertising is coming along on the Android operating system and could bring in more than a billion dollars in ad sales for app developers by 2012, according to an analyst and investment bank Piper Jaffray (PJC). Gene Munster of Piper Jaffray released research today in which he predicts Andro ... Full Article »

February 8, 2011 1:50pm

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